If people like you, they’ll listen to you, but if they trust you, they’ll do business with you.”

–Zig Ziglar, motivational speaker and author

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Featured
The questions I ask before I design anything
The questions I ask before I design anything
When DIY branding is okay and when it holds you back
When DIY branding is okay and when it holds you back
The difference between a logo and a brand system
The difference between a logo and a brand system
What makes a brand feel established
What makes a brand feel established
My favorite part of the branding process
My favorite part of the branding process
A client story: what clarity changed for them
A client story: what clarity changed for them
Designing for your people, not everyone
Designing for your people, not everyone
Why connection matters more than trends in branding
Why connection matters more than trends in branding
Behind the scenes: how I approach a new project
Behind the scenes: how I approach a new project
How to know if your brand still fits your business
How to know if your brand still fits your business
What most people get wrong about logos
What most people get wrong about logos
A note from me: what I believe good branding really does
A note from me: what I believe good branding really does
Independent and Unique: Why Your Brand Shouldn’t Look Like Everyone Else’s
Independent and Unique: Why Your Brand Shouldn’t Look Like Everyone Else’s
Your Logo Is Just the Beginning
Your Logo Is Just the Beginning
Designing a Legacy: Branding That Lasts
Designing a Legacy: Branding That Lasts
What to Expect from a Brand Discovery Process
What to Expect from a Brand Discovery Process
Your Brand Is a Conversation—What’s Yours Saying?
Branding
Your Brand Is a Conversation—What’s Yours Saying?
Branding
Branding
Summer Is Coming—Is Your Branding Ready for a Seasonal Shift?
Summer Is Coming—Is Your Branding Ready for a Seasonal Shift?
How Design Supports Your Business Goals (Not Just Your Aesthetic)
How Design Supports Your Business Goals (Not Just Your Aesthetic)
Nurturing Your Brand Like You Nurture Relationships
Nurturing Your Brand Like You Nurture Relationships
What Is a Brand, Really?
What Is a Brand, Really?
Are You Talking to the Right People? How to Define YOUR Ideal Client
Are You Talking to the Right People? How to Define YOUR Ideal Client
What You Should Know About Adding New Features to Your Squarespace Website
What You Should Know About Adding New Features to Your Squarespace Website
Signs It’s Time to Update Your Website’s Design
Signs It’s Time to Update Your Website’s Design
How to Keep Your Squarespace Website Fresh with New Content
How to Keep Your Squarespace Website Fresh with New Content
Why Regular Website Updates Matter for Your Business
Why Regular Website Updates Matter for Your Business
How to Increase SEO for Your Squarespace Website
How to Increase SEO for Your Squarespace Website
Brand Evolution: How to Refresh a Brand Without Losing Its Essence
Brand Evolution: How to Refresh a Brand Without Losing Its Essence
Responsive Design: Ensuring Your Website Looks Great on Every Device
Responsive Design: Ensuring Your Website Looks Great on Every Device
Branding on a Small Canvas: Incorporating Brand Identity into Business Card Designs
Branding on a Small Canvas: Incorporating Brand Identity into Business Card Designs